Clean Up Kenya’s journey began in 2015, with a mission to champion sustainable public sanitation. We initially focused on tackling the immediate concerns of littering and illegal dumping, through advocacy and later started conducting community cleanups.

This gradually evolved into the promotion of discourses on broader challenges facing public sanitation in the country. These include the impact of single-use plastics on the environment, issues of extended producer responsibility, the role of communities in solutions building, regulatory reform, environmental crimes, and sanitation justice for urban communities, among other important topics.

Our impact has since then been substantial – such as the engagement of tens of thousands of volunteers to recover tons of problematic waste from communities, including plastics, and successfully closing numerous illegal dumpsites across the country.

Additionally, we have executed issue-focused public-facing advocacy campaigns that have reached millions of persons on social media, and garnered coverage from hundreds of local and international media outlets, among other notable achievements.

Among those that have been impacted by our work include over 20,000 children and youth who have participated in our specially curated sanitation clinics geared at fostering environmental leadership and stewardship.

All of these achievements have been made possible through the goodwill of the public, who have generously donated their time and resources, as well as through partnerships with hundreds of local and international organizations.

Clean Up Kenya is led by its Founder, Patron, and former Chief Executive Officer (CEO), Betterman Simidi Musasia, with the help of a Trustee and Patron, Martin Muriithi, a Country Director, Darren Hart, and an Advisory Council led by Ruth Okinyo.

Our long-term plan is to provide sustainability and sanitation services consultancy to governments, the private sector and the public and to expand our work across Africa. In 2018 we helped set up Litter Free Ghana and in 2019, Clean Up Uganda.